Empower Technologies Announces Commencement of a Major Sales and Marketing Initiative

Empower Technologies Exhibiting (Booth D20) at the Fifth Linux World Conference and Exposition October 26-28, 2004 Frankfurt Germany

July 19, 2004, Richmond, British Columbia. - Empower Technologies Corporation (“Empower”) is pleased to announce the participation of it’s wholly-owned subsidiary, Empower Technologies, Inc. of Redmond, Washington, at one of Europe’s largest Linux tradeshows, “Linux World Conference and Exposition 2004” to be held between October 26 and 28, 2004 in Frankfurt, Germany. The Exposition is one of Germany’s few trade fairs that have been continuously growing year after year. This year there will be in excess of 20,000 visitors and over 142 major exhibitors.

Dr. Edward Dennis, President of Empower, states that the number of companies using open source Linux will double by 2007 and the most informed Chief Information Officers (CIO’s) will be in attendance at this showcase Exposition. Munich recently announced the wide deployment of Linux desktops in government offices. For Empower and its alliance partners, the show provides the perfect forum to introduce Empower’s next generation LinuxDA Embedded O/S (LEOs) and PowerPlay PDA products in one of the Linux capitals of the world.

Corporate giants such as IBM, Hewlett-Packard, Dell, Sun Microsystems, Oracle and Siemens Telecommunications are exhibiting at the show.

Paul Leung, Founder, Chairman and CEO of Empower, said the Company has the product pipeline securely in place now. It is moving rapidly into the next phase of growth which is sales and marketing. This is one of the most challenging tasks the Company faces today and it is a critical key to the future of Empower’s success, not only domestically but internationally as well.

The Linux World Conference and Expo 2004 in Frankfurt, Germany signals the beginning of Empower’s major marketing push to win LEOs licensees and to drive product sales.

Over 22 nations will be visiting the Exposition and their representatives make 80% of the procurement decisions for their companies and over 60% plan on investing in Linux solutions, services and Linux operating system based products. Empower will be exhibiting LinuxDA Embedded O/S and PowerPlay products in booth D-20.

About Empower Technologies, Inc.

Founded in 2000, Empower Technologies (TSX.V: EPT) is a provider of Linux-based embedded system technologies and solutions for the consumer electronics industry and the intelligent appliance market.

Empower is an innovative company that introduced to the world the smallest full function LinuxDA Embedded O/S (LEOs), Empower’s branded Linux operating system for embedded systems. Empower has established an office in China, enabling the Company to effectively penetrate the world’s largest consumer electronics design and manufacturing industry in Asia to license its LinuxDA Embedded O/S. By uniting top professionals from within the computer industry and developing quality partnerships and strategic alliances, Empower is committed to being the leading provider of Linux-based embedded system technologies and solutions for consumer electronics manufacturers.

Empower’s brands are “LinuxDA” (www.linuxda.com) a Linux-based embedded operating system and “PowerPlay” (www.powerplaydevices.com) smart consumer electronics.

For more information contact:

Media Enquiries:
Paul Leung - Chairman & CEO (604) 278-3100 or [email protected]
Ed (Edward) Dennis – President (604) 278-3100 or [email protected]
Linux DA O/S Sales Enquiries: [email protected] or Tel 425-881-0909
More Information on Empower Technologies: www.empowertechnologies.com

Investor Relations:
Renmark Financial Communications Inc.
2080 Boul. Réne Lévesque West
Montreal, Qc. H3H 1R6
Tel.: 514-939-3989 Fax: 514-939-3717
Barry Mire: [email protected]

Empower Technologies Corporation

 

Paul Leung
Chairman & CEO

 

The statements contained in this news release that are not historical facts are forward looking statements. Such statements are based on management's estimates, assumptions and projections using available information. The company cautions that actual financial results could differ materially from the current expectations due to a number of factors.

The TSX Venture Exchange has in no way passed upon the merits of the proposed transactions and has neither approved nor disapproved the contents of this press release.